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Janine Popick

Janine Popick is the CEO and founder of VerticalResponse, a leading provider of self-service e-mail marketing, online surveys, and direct mail services empowering small businesses to create, manage, and analyze their own direct marketing campaigns.

She is a columnist for Inc.'s Women in Business blog, Girl Power: Female CEOs and has been featured in USA Today, Entrepreneur Magazine, ClickZ, B2B Magazine, Selling Power Magazine, San Francisco Business Times, and Inside Direct Mail. She has been an Ernst & Young Entrepreneur of the Year Finalist 2006-2009, and won the Stevie Award for Best Entrepreneur of the Year in 2008.

VerticalResponse has been ranked on the Inc. 500|5000 list from 2006 through 2009. The company has won numerous awards, including the Stevie Award for Fastest Growing Company of the Year (2007) and Best Overall Company (2007). VerticalResponse has also won Fastest Growing Company of the Year by the San Francisco Business Times from 2005-2008, as well as Best Places to Work in the Bay Area from 2007-2009. VerticalResponse won the 2008 Small Business Computing Excellence in Technology Award, and the Stevie Award for Best Blog of the Year (2006).

Janine brings over 17 years of experience leading direct and Internet marketing programs for some of the biggest brands in technology and entertainment. Prior to VerticalResponse, Janine led direct and Internet marketing programs for brands including NBC Internet; XOOM.com; Claris Corp., a wholly owned subsidiary of Apple Inc.; and Symantec Corporation.

In her spare time, Janine is VerticalResponse's CEB (Chief Executive Blogger) for the VerticalResponse Marketing Blog for Small Businesses.

Janine holds a Bachelor's degree in Communications and English from Hofstra University. She has been a private investor and serves as an advisor and board member for various companies.

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